Kirk Cameron’s Saving Christmas – Review

Kirk Cameron's Saving ChristmasI was on a recent call with Kirk Cameron talking about his latest film, “Saving Christmas.” The film releases Friday, November 14th and will only be in theaters for a two-week limited engagement. While the promotions suggest the film is a sitcom, a genre that Cameron clearly mastered, it’s actually a narrated documentary with humorous and entertaining vignettes.

The production values and the style of the film are similar to that of a mega church Christmas production. While there were several golden educational moments in the film, I would’ve preferred watching a holiday sitcom, especially with Cameron at the helm.

With that said, the comedic acting was done well and I was surprised to find Cameron playing the wise archetype, rather than the main character. While Cameron got the lead billing, Darren Doane played the lead role who goes through a transformational change from a Faith-Scrooge to a Christmas-Believer.

The prominence of a wise archetype over the main character in the Christian genre is not new, as it helps to promote the ancillary materials and videos. And, with Cameron on a success track with his other endeavors (Monumental, Unstoppable and Fireproof), positioning him as the spokesperson made sense.

Kirk CameronCameron fielded an hours worth of questions and I was amazed that few were related to his film. Most questions on the call were about his philosophies as an Evangelical dad of six home schooled kids. To some extent the questions seemed to fit when you consider the majority of Cameron’s super fans are from home schooling families.

One of Cameron’s valuable tips suggested that one-on-one time with kids is best done in the natural moments that come up daily. He added that ideal family devotional time is in the car, eating dinner, and during other on-the-go together times.

The production was made in association with Liberty University, suggesting students had an opportunity to be a part of the feature documentary. Several of the key players involved were the same ones that turned Cameron’s Unstoppable into a box office success, making $3.2MM in two nights. Having watched both, there are great improvements in the quality of this picture.

Cameron is used to the success and takes it all in stride. “I think it’s a little different in your own home town where people are used to seeing you. You can go to Nashville and see a country music singer or Michael W. Smith or Casting Crowns, in a grocery store line and its not that big of a deal,” says Cameron. “But, if you’re from somewhere else and you come here as a visitor and you’re looking for people that you’ve seen on TV, then it is perhaps a little more exciting. So, it’s really no different for me. I run around signing an autograph here and there, but for the most part I can run errands and do my thing.”

To learn more about the film and find a theater near you, click here.

Copyright © 2014 by CJ Powers

Two Film Industries or One?

© Argus - Fotolia.comI had a good time coaching two filmmakers recently. They both wanted to learn as much as they could from my experiences and had the exact same questions. The only obvious difference between the filmmakers was the genre they work in. One made Christian films and the other horror films.

But there was a second, less obvious difference. The Christian filmmaker talked from the perspective of being a part of the “Christian film industry,” while the maker of horror films talked from the perspective of the movie industry. This is a bit confusing, since there is only one global film industry.

The Christian filmmaker became angry when I explained that there was only one film industry. He ranted on about the differences between the Christian and secular film industries. However, as a consultant, I had to bring the truth to light.

The thing that makes an industry is the joint economic activities between businesses, moving from concept to deliverables, in a given field.

To clarify my point, I asked several questions. Can you please name one lighting and grip company that is part of the Christian film industry? He couldn’t. Then can you please name one Christian theater chain? He was silent. Can you at least diagram a flowchart for me of how the Christian film industry works from concept to the screening of the film? He looked at me puzzled.

The Christian film industry does not exist. Yes, there are Christians who act. There are also writers and directors who work in the film industry and live by faith. Some theater owners are Christian. There are even some Christian sponsored film organizations. But, there are far too many holes in the theoretical Christian film industry business model for it to actually exist.

The horror filmmaker wanted to learn what steps to take in order to be successful in the film industry. The Christian filmmaker didn’t want to know how to fit into the industry, but rather how to be successful in his own marketplace. And, his definition of success was getting his message to those that already agreed with him, while stating that his films would reach outsiders.

When the conversation got to release strategies, I talked about how the industry uses a film release calendar to maximize revenue. I took the opportunity to suggest that if a Christian film industry existed it too would have a calendar accessible by all Christian filmmakers. But, it doesn’t exist.

Based on my understanding, the reason it doesn’t exist is because Christian filmmakers are not concerned about overlapping release dates or the revenue that a film generates. They are solely interested in getting their message to those who agree with them. Some using the term, “preaching to the choir.”

I have no problem with a group of people working to create their own industry. In fact, I love growth and expansion. However, until Christian filmmakers have numerous businesses that specialize in all aspects of filmmaking from soup to nuts, or, should I say from concept to popcorn, it is imperative that they learn how to work within the general film industry.

All filmmakers, regardless of genre, must become experts to compete in the current marketplace. They also must create a fan base that loves their work and style, as super fans are the ones that create each filmmakers future.

But what are your thoughts? Does a Christian film industry exist? If so, how would you define it?

Copyright © 2014 by CJ Powers

Sketchnote for Editor

I’ve recently viewed works from several independent editors and realized that there were certain story elements they needed to remember when cutting together a film. I sketched my notes for the editors and thought I’d pass them on to you as well.

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