Behind the Scenes of “Working Title” Blog #4

a-few-good-men“You want answers?”
“I want the truth.”
“You can’t handle the truth.”

That famous quote comes from A Few Good Men starring Jack Nicholson and Tom Cruise. It is one of the most misquoted phrases in American film, but the emotional moment continues to reside within the hearts of many viewers today.

During our two-year stint writing “Working Title,” we referenced that dramatic courtroom moment. We wanted our courtroom scene to be just as profound at the film’s climax, but to do it we had to first find and understand the truth.

The truth is something that is very relevant to filmmakers, even though they spend time making fake things appear real. It’s one of those human elements that must be looked at in depth, in order to understand it and use it to stir the emotions of the audience. In other words, to be successful, it’s impossible for a filmmaker to live in denial.

Finding the truth is more than just gathering facts. It’s also about understanding the perceptions of those involved, which complicates the search for answers. Great writers, directors and producers have to deal with the differences between their team’s reality and perception, while translating it into an emotional tool that will stimulate the audience.

The problem is that not everyone in the film industry can handle the truth. They lack the emotional maturity to say that part of their last film was bad. Instead they over state how great the film was, which is not reflective of the truth.

We’ve seen this in the recent surge of the Christian film genre where a lot of bad films are released. The cast, crew and fans state how great the film is, but rarely watches it a second time. The comment about the film being great is actually a comment about their approval of the message, which supersedes their ability to justly state the film was made poorly.

Unfortunately, this pattern of untruth stops the Christian Genre filmmaker from improving or pushing the cutting edge of the industry. He becomes great at making mediocre films. This results in a shrinking audience, less production funds for future films and the eventual loss of attention for the genre.

Great leadership requires more than just the gathering of facts in order to know and understand the truth. It requires the development of a production team that are diverse and gifted people who have learned how to manage working with each other’s perception of the truth with emotional maturity. This will break open any communication barriers and free each artist to excel in his or her craft. Anything shy of this forces the filmmaker to pigeonhole his story to an audience who is willing to live in the same dysfunctional world of denial that he lives in.

As for our film, we have worked hard to look the truth straight on and have rewritten the script 22 times to make sure we weren’t buying into our own press or drinking our own Kool-Aid. In fact, we even had people that were opposed to our film read it and offer suggestions on how to improve it.

The result is a story that is admired by multiple people groups, regardless of their economics, politics, or belief system.

While our story is controversial, it has been well respected between both sides of the issues in the story. The story treats each camp’s ideas with respect based on their own leaders’ recommendations and will give the audience a solid understanding of every major component of the issue raised. I’m counting on the audience being able to make their own educated decision based on the real truth that the story reveals.

As for our climatic courtroom scene, it will not disappoint. We have gone to great lengths to make sure that two of the key plotlines resolve within that inspiring moment. And yes, for those who know my stories, we have added in quite a twist in that very moment when we reveal a surprising truth that’s sure to cause some mouths to drop open in the theater.

Copyright © 2013 by CJ Powers

Behind the Scenes of “Working Title” Blog #3

StoryboardThis blog is another behind the scenes update on our “Working Title” motion picture. A lot of things have happened since my last entry, but the most significant is the creation of a new company based in Orlando, Florida. Why Orlando you ask?

A year ago, I was frustrated with the story because it had great family value, but little cinematic value. Those of you who know me well understand that I need the film to be cinematic and entertaining. I can’t stand making films that bore me. So, I called an emergency face-to-face meeting with my co-producer and co-writer.

We decided that the Disney Village would be a great place to meet, so we all took our choice forms of transportation and connected for a long weekend at the Best Western in room 314. That weekend we used 3X5 cards to board the key elements on the wall in order to find holes in the story, pacing problems, and further develop the cinematic values. And yes, we moved the furniture and cancelled the maid service.

In the weeks following, we continually referenced BW314 and decided to name the company after the location. And, since Universal Studios in Orlando was interested in discounting their soundstages for us, we thought about locating the company there. After much deliberation, we actually named the company after the film title, but we did locate our offices in Orlando.

Oh, don’t worry about this Chicago boy traveling to Orlando – I can handle it. In fact, during our long weekend of hammering out the script issues, I lived through my first hurricane. It was a once in a lifetime experience. I never knew that palm trees could bend so far over without snapping. Nor did I realize how much rain could fall in a matter of minutes, blocking my view of anything three feet away.

The funniest part was watching my producer. He’s a well-built, middle-aged Italian with a heavy five o’clock shadow and jet black ponytail. While I was staring out the window wondering if anything was going to fly through the air and smash into the room, he was all giddy and goofing around with the writer. They were both excited about the twist in the plot we had structured just prior to me running to the windows to watch the hurricane.

So, as of today the company is operational and the first investment will be deposited into the business checking account on Tuesday. I’ll be telling you more about the company and its name in the coming weeks, but we have to keep quiet about certain things for a bit longer.

You see, when we first developed the intellectual property, we wanted to create a great story that fit just about any genre. We researched box office averages and selected the genre that would be seen by the most people, based on box office gross. I’ve listed the average gross for independent films by genre below:

Christian               $ 3MM
Romantic Drama $ 5MM
Drama                   $10MM
Horror                  $12MM
Controversial       $16MM

Based on the research, we wrote our story for the Controversial genre. It will give us the greatest opportunity to reach more people than most independent films, while giving our investors a great return on their money. The only difficulty we face with this selection is being careful about how much of the controversy gets out before the film.

But again, I’ve promised my readers little nuggets along the way. So here you go…

Due to the script’s controversial elements, we had the first draft read by a non-denominational para church organization. We also had it read by an atheist who openly opposes denominations. Neither wanted to see the film made, as it was “too real” and in their words would “force the audience to consider where they stand” on an ancient issue that’s been unsuccessfully argued for over 2,000 years.

Our team refuses to back off of the controversial genre because we are convinced that when people actually consider the truth, they will embrace it. We want to see our audience take a stand in their own lives and in their communities for what is tried and true.

© 2013 by CJ Powers

Chinese American Film Festival

Cinematic Story Telling

Collaborations with the Chinese will continue to increase in the coming years since China now represents the second largest film industry in the world. According to Forbes, in 2012 the U.S. saw $10.8 billion in revenue (6.5% increase over 2011) and China saw $2.7 billion (30.2% increase over 2011). The Chinese film industry is in its infant stages and is on pace to exceed U.S. box office by 2020.

In the U.S. there is one movie screen for every 9,000 people, suggesting the market is saturated. In China, the market is far from saturation with one screen for every 220,000 people.

Master Han, the “godfather” of the Chinese movie industry is looking for more industry professionals to collaborate and help improve their industry. “We must try and attract more foreign technologists, expertise, producers, investors, distributors, directors, actors and artists, to come and collaborate with us on high-quality co-productions. And then learn from them.”

With a large readership of international filmmakers from over 100 countries, I thought it might be helpful to post a link to the Chinese American Film Festival (CAFF). The deadline for entries is September 30, 2013, which is just around the corner.

CAFF is an independent organization that demonstrates to the world how effectively the Chinese and American cultures can join together to create great film. The festival also serves as a platform for international dialog and collaboration in film education, financing and production.

Events are held in Hollywood, Los Angeles and San Francisco. It includes the Golden Angel Awards, movie screenings, and forums. Hundreds of industry professionals attend from the U.S., Europe and Asia. The events are also a great place to improve brand awareness to Asian Americans and to those international decision makers in attendance.