The Habit Hustle: Why Most Habit-Building Advice Fails and a Simpler Way to Stick With It

A surge of motivation to improve my life came with the new year. But it was week three, and that burst of enthusiasm was waning. I looked around me and saw that the number of gym visitors had dwindled. They probably lost their ambitious resolutions days before me. 

Why does this happen so consistently? 

I needed to explore other options to learn if there was a better way to make habits stick. I wanted to understand why most traditional habit-building advice fails and uncover a simpler, more effective approach—one that can transform our lives.

The Challenge of Sticking With Habits

How often have we started a new habit, only to abandon it within weeks? 

You may have planned to meditate every morning, hit the gym daily, or journal every night. At first, your motivation carried you. But soon, life got in the way. You skipped a day, then two, and before long, the habit vanished.

It’s frustrating. 

We had the best intentions and a solid plan, yet something didn’t stick. The issue isn’t our willpower or commitment. It has to be the system we use to build habits. Most traditional advice emphasizes grand plans and detailed tracking, but these methods seem to crumble under the unpredictability of real life.

Why Most Habit-Building Advice Fails

I tried to break down the common pitfalls of conventional habit-building strategies:

  1. Overwhelm: Setting ambitious goals, like exercising for an hour daily or preparing every meal from scratch, initially feels empowering. However, these significant changes quickly become exhausting and unsustainable.
  2. Dependence on Willpower: Willpower is a finite resource. It’s one of the first things to falter when you’re hungry, angry, lonely, or tired, not to mention overly busy and stressed. A system that relies too heavily on sheer determination is bound to fail.
  3. Lack of Flexibility: Life is unpredictable. When our routine is rigid, even a small disruption—like a hectic workday or unexpected obligation—can derail progress.

These challenges don’t reflect a lack of effort or discipline. They’re signs that the system needs an adjustment—one that makes habits easier to start and maintain.

The Micro-Habit Solution

The key to lasting habits isn’t about pushing harder or aiming higher; it’s about starting smaller. Enter micro-habits: tiny, easy-to-do actions that take less than two minutes. These bite-sized habits eliminate barriers to starting and build momentum that grows naturally over time.

Here’s why micro-habits work:

  • Ease of Starting: A small habit, like doing one push-up or drinking a glass of water, requires little effort or commitment, making it almost impossible to fail.
  • Momentum Creation: Small actions often lead to bigger ones. Once you’re on the floor for a push-up, you might do two or three. Over time, these tiny actions compound into meaningful routines.
  • Confidence Boost: Completing a micro-habit reinforces your ability to stick with it, creating a positive feedback loop.

James’ Single Push-Up

James was complaining to me about his workout. I listened patiently as he ranted about getting burned out after diving headfirst into his intense routines inspired by his hefty resolution. He was sore, fatigued, and frustrated.

John, one of the guys at the gym constantly exploring options on how to do things, came over and suggested a laughably simple alternative, “Do one push-up a day.” 

James laughed. He didn’t know if John was joking or serious. I was intrigued. 

“Come on now,” John said. “Drop to the floor and give me one.”

James looked at me. I shrugged, then gestured to the ground. James dropped down and did one push-up, then stood.

John shouted, “Yes!” Then he gave us both high fives. “I knew you could do it. You’ve just succeeded in your first of many daily habit-building pushups. Do this again tomorrow and the next day, then add one pushup each week, but no more than that. In no time, you’ll be doing 50 pushups a day like the pros.”

James told me he felt foolish and did 10 pushups daily for the rest of the week. Since he had a good base that his ego could handle, he shifted back and only added one pushup to his count every week.

His habit, which started with a number he couldn’t fail at, was building faster than anyone else in the gym. His new consistency made the difference.

James stuck with it because it never felt overwhelming. His success came not from sheer effort but from the simplicity of starting small.

Building Momentum with Micro-Habits

We can achieve similar results by following this simple three-step process:

1. Pick a Micro-Habit

Choose an action so small it feels impossible to fail, like:

  • Drink one glass of water each morning.
  • Write one sentence in a journal.
  • Stretch for 30 seconds before bed.

2. Attach It to an Existing Habit

Pair a new micro-habit with something you already do daily. This creates a natural cue, making it easier to remember. For example:

  • After brushing your teeth, do your pushups.
  • While waiting for your coffee to brew, drink a glass of water.
  • Before turning off the lights at night, stretch for 30 seconds.

3. Celebrate Small Wins

Each time you complete your micro-habit, celebrate—even if it’s just a mental “I did it!” This releases dopamine, reinforcing the behavior and making it more likely to stick. That’s precisely what happened when John gave James his high five.

The Power of Small Steps

Imagine if, like James, you started with a habit as small as one pushup and added another one each week. By the end of the year, you’d be at 50 pushups a day. That simple action could grow into a transformative and scalable routine. By eliminating overwhelm and focusing on easy wins, you set yourself up for long-term success.

It’s time for you to face your unexplored options. Pick one micro-habit and make it so small that it feels impossible to fail. Then, attach it to an existing routine and commit to it for the next week.

Don’t aim for perfection. Just start. Because once you’ve taken that first step, your celebration will create the momentum needed to keep going. Changes don’t happen overnight. They build with small, consistent steps.

By shifting your focus from grand plans to micro-habits, you can create a system that works with your life instead of against it. The journey to lasting change begins with a single, small step.

So, what’s your one push-up? Start there, and see how far it takes you.

If this approach resonates with you, share it with someone who might benefit from a simpler way to build habits.

Copyright © 2025 by CJ Powers

Embarrassment or Creativity

© IvicaNS - Fotolia.comCreativity is the one thing that brings everyone happiness. It founded our world and it created what many call the “happiest place on earth”—Walt Disney World. Unlike joy, which is eternal, happiness is fleeting at best. It comes and goes in the moment and can seldom be reenacted with the same level of enthusiasm that it originates.

For the creative soul, or the creator, the release of art is more precarious than most would think. Stepping out fully vulnerable with a creative performance, concept, or product can cause the recipient of a mediocre response to feel embarrassed. The newfound boldness of the audience can bring great praise or a debilitating embarrassment capable of shutting down a vulnerable heart.

Creatives need to protect their heart, yet remain open for their creativity to be successful. While that notion sounds like an oxymoron, creatives will always find someone to hate their work. They will also find someone who admires it. This makes the protection of the heart difficult.

The only way for a creative to protect his heart is to learn from the experts. While this is true in all fields, the entertainment industry seldom employs experts to help a creative get to the next level. All too often the creative person is seen as an end unto themselves and not as one key factor among others who collaborate in a successful product launch.

I was fortunate to have a professional actor as a next door neighbor when I was growing up. We produced numerous plays in his garage for families living on the block. While it seemed to be a hobby for the girls, every guy that participated in the plays went professional later in life.

My good fortune continued in high school when I had great phone conversations about directing with Ken Burns and Ron Howard. I also had a theatre coach that developed shows during the summer at Disney in Orlando. He took me under his wings and taught me a lot about the collaborative process. I was thrilled to be mentored by a pro.

Those who submit themselves to a mentoring process find their skills excel beyond the average creative. The most important reason is the additional confidence created from the relationship. However, for those who can’t seek out a mentor, there are four steps that can be taken to instill a similar affect of growth and confidence building.

STEP 1: Find the current expert in the field that can supply a solution to the creative problem. If we are confident that a particular person has what it takes to solve the dilemma, by researching that person and the steps they took to arrive as a master, it’s possible to shift our perspective in parallel to brainstorm solutions.

STEP 2: Mimic the master. Learning from a master includes the understanding of his perspective, style and panache. By trying these behaviors on, our mindset will change and give us ample opportunity to see things from a new perspective and energize our creativity.

STEP 3: Follow the expert’s methodology. All professional creatives have a process they follow for the sake of speed and profitability. The standards were proven and later developed into a process over time. By reenacting the process or using a version of it, the creative can open his mind to new opportunities and solutions.

STEP 4: Seek the risky solution. Creativity is at its best when we’re on the edge of what we’re comfortable producing. During the times we stretch ourselves to be competitive with the expert, we force ourselves to a higher level of performance. These moments that balance on the proverbial fence between creativity and embarrassment drive success to an all time new high.

The key to learning from others is realizing the difference between a great idea and one that was polished by a pro. Those who must hold fast to their ideas and won’t consider other perspectives are doomed to a short creative lifestyle. But those who consider various pieces offered by other professional creatives can polish off the bulk of their idea with experience, which will be evident in the final product.

No creative wants another to change his idea, but the good ones will allow the pro to improve his idea. Sometimes a simple sentence from a mentor can change the entire tone of a product to something more suitable for a different generation. The comraderie alone is of great value, but the output of the relationship will be impressive—Giving rise to confidence, not embarrassment.

Copyright © 2016 by CJ Powers

 

Box Office Mendoza Line

Mendoza Trading CardMany times critics and filmmakers argue about the quality of a film’s content or message against its story. Star power and a filmmaker’s ability to draw in an audience also factor into arguments about what makes a film successful. But, one factor stands the test of time and survives all arguments about the monetary success of a film: the box office Mendoza line.

Named after baseball’s Mario Mendoza, whose mediocre batting average defined the threshold for incompetent hitting, the box office marks the threshold when theaters drop titles from its screens for the next best opportunity to make money.

The moment a film drops below a per screen average of $2,000 per weekend, it’s no longer viable as a money making device. This amount has stood the test of time based on competitive new releases, negotiated house nuts and the duration of marketing budgets.

When a film crosses the Mendoza line distributors stop promoting the film in order to cut its potential losses and replace it with new selections. Films that fail to rise above the Mendoza line rarely survive past the second week in theaters, as numerous films fight for the few open screens during each release period.

This is partially due to distributors not wanting to lose a screen to a competitor and desiring to manage risk mitigation on the film’s current margins. Theaters also need to maintain a certain level of revenue stream in order to protect its house nut (its negotiated take on concessions).

While the exit strategy on films typically cause titles to have a long distribution tail, very little revenue is generated during this period. Most films only make 5-10% more unless it’s in a light distribution window that can generate an additional15%.

Analysts that estimate each film’s market potential and weekend predictions, use additional tools that determine expected thresholds of a film’s longevity. For instance, prior to making adjustments based on the impact of social media, all films will make 50% of its opening during its second weekend. The third weekend will make 50% of the second weekend’s box office and so on.

However, advertising and social media directly impact the percentage. The alterations can change the percentage from 50% to 35-55%. The addition or dropping of screens due to contract changes or regional performance success can also impact the percentage by a plus or minus 30-45%. While these sound like huge swings, an analyst who has tracked the market for two years can easily estimate within a plus or minus 5% of accuracy.

Analysts do take into account outliers and transitions within sub-genres, which paint clear pictures of market trends. This gives production and acquisition departments a leg up when determining future investments and expansion.

Production companies also benefit from understanding and tracking the Mendoza line. Any picture that never rises above it or falls too quickly below it either has too few super-fans or has a story that didn’t connect on a universal basis. In a fragmented market that’s filled with social media, a film only needs 1,000 super-fans (or influential fans) to succeed.

The combination of factors that keep a film above the Mendoza line for numerous weeks includes a great story, influential super-fans, star power and provocative social media. Writer/directors have also become a factor over the past ten years, but are still considered new to the promotional cycle.

Copyright © 2015 by CJ Powers